Our Results
Everything we do is focused on delivering results. The numbers speak for themselves:
- Increased acquisition take rates by 168% for a major telecom company
- Beat the control by 94% for a leading subscription-based services provider by making the creative and offer more relevant
- Reduced price per piece by 20.3% with no decrease in response rate for a national bank
- Outperformed interactive response rate goal by more than 100% for a major financial institution
- Innovatively identified less acculturated Hispanic consumers not included in typical list sources and increased incremental performance by 650%
- Achieved a 14% participation rate (180% over goal) in a national contest for a leading athletic retail brand
- Overhauled prior year’s campaign for a major health insurance company with a multi-channel effort that increased market penetration/reach by 12% and response rate by 46.4%
- Increased response per piece mailed by 47% and reduced cost per response by 30% by determining ideal mail frequency and creative rotation for a leading reverse mortgage company
- Reduced customer churn from 7% to .02% and increased purchases by 21% for a major telecom company via
multiple direct marketing tactics (right-sizing, surprise and delight, customer appreciation campaigns)
What would a 168% increase in take rates do for your bottom line? Contact us to get started.
